What makes a good logo? Why pretending to be a van could be the best advice.
What makes a good logo? This is a question that brand designers like me get asked all the time. Can anyone say what makes a good [...]
You can see what is NOT there.
Have you noticed that there are times when it is just as important to notice what is missing, as what is right in front of you? [...]
Ever heard of an Ambigram?
What is an ambigram? You would be forgiven for not having heard of one until right now. An ambigram is a type of logo that, when [...]
What is the colour of marketing?
So, what do you think I am going to say here? Let me guess… that purple is luxurious? That green is peaceful? And that red will [...]
